TRUSTED BY

















our mission
Making workplaces somewhere parents can thrive
Since 2018, Power of the Parent® has partnered with organisations to champion parents in the workplace, equip line managers with the right support, and drive strategic impact for business leaders.
our philosophy
Here to help businesses attract, retain and develop their utterly brilliant teams, while making workplaces somewhere parents can thrive.
Supporting parents in the workplace can feel like a huge task but it doesn’t have to be complicated. Combining fresh ideas with what’s already working well, that’s the sweet spot. It also makes cracking business sense. With an eye watering £30,000 being the average cost to recruit in the UK, there’s a lot to be said for retaining your valued talent.
We partner with organisations to craft parental support strategies that align with both commercial and people plans, ensuring a blend between business priorities and employee experience.
Through considered, tailored approaches, we help businesses move beyond good intentions to practical action—whether that’s shaping policies, equipping line managers, or delivering coaching and workshops for parents.
Our work is designed to create meaningful, lasting impact, fostering a workplace where both individuals and organisations can thrive.
for employers
Power of the parent: The Strategy Club
An organisational membership carefully designed for business leaders and decision-makers who are committed to creating workplaces where parents and carers can truly thrive. A space for those who see the immense value parents bring to the world of work and want to lead the way in making real, sustainable change.
our services
For businesses ready to take meaningful action
In a world full of competing priorities, it can feel overwhelming to ensure you’re providing the right support for parents and those with caring responsibilities.
We help you cut through the noise—working alongside you to shape an approach that fits your organisation, infused with our expertise and grounded in both strategy and action. The result? A plan that’s not just thoughtful, but practical and impactful.
Visit our Work With Us page to explore how we can support you.
Free employer workshop
PARENTAL GUIDANCE:
everything you need to know about developing your parent support strategy
free online employer workshop
Parental Guidance – developing your parental support strategy
A well-designed parental support strategy goes beyond policies — it can transform your workplace, benefiting both your people and your business. Join our free 60 minute workshop to figure out your essential foundations.
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employers