ABOUT US
Creating workplaces where parents can thrive
Supporting parents at work might seem like a big undertaking, but it doesn’t have to be complicated. The magic happens when fresh ideas blend with what’s already working well.
It’s easy to jump straight to workshops and coaching (if budget allows) because they can be powerful and valuable. We deliver plenty of them. But they’re not always the right starting point—and even when they are, they need to go beyond performative action to create real impact.
At Power of the Parent®, we take a big-picture approach, aligning organisational goals with the lived realities of parents and carers. Strategy and practical action aren’t opposing forces—they work best together, and that’s the blend we bring.
here to make a difference
How we work
Organisations come to us for different reasons, but it always starts with an honest conversation. If we’re the right fit, great. If not, we’ll point you in the right direction. We’re not here to be everything to everyone—we’re here to make a real difference.
You might need us if:

You want to blend the needs of your team with the realities of running a business.

Your gender pay gap is keeping you up at night, and your data—whether it’s recruitment costs, retention rates, or engagement scores—is telling a story you can’t ignore.

Parental support is sitting solely with HR, and you’re ready to embed it across the organisation.

You understand that supporting parents isn’t just about the early days of sleepless nights and nursery bugs—it’s a long game.

You want to attract and retain top talent but know you need to authentically widen your reach.
Because here’s the truth
Development doesn’t stop if someone becomes a parent.
Line managers don’t magically gain all the answers just because they lead a team.
Brilliant parental support strategies don’t happen by accident.
Common sense isn’t always common practice.
Power of the Parent® is your thinking partner and action expert when it comes to making workplaces better for parents. If you’re not sure where to start, don’t worry—we’ve got the map and plenty of routes to get you where you need to go.
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who we are
Meet the Power of the Parent team
Through strengths based coaching and workshops we are positively challenging the experience of parents in the workplace. Whether it’s preparing for or returning from parental leave, engaging people further into parenthood or partnering with line managers who are engaging their teams, Power of the Parent® has got you covered.
Charlotte Speak
Founder
I’m Charlotte Speak, mum of two, change maker and coach for parents in the workplace, empathetic listener and avid theme park explorer.
I work with businesses to help attract, retain and develop their utterly brilliant team members who happen to be parents.
I don’t finish books if they haven’t got me hooked in the first two chapters. I’m partial to time outdoors. And my values around family, authenticity and creativity lead the way in everything I do.
Shwezin Win
Strong Returns® lead
I’m Shwezin Win, as well as working for Power of the Parent I have my own business – Win at Life – where I teach people the magic of believing in themselves.
My passion is to champion working parents, helping to ensure it’s not a choice and that parents can thrive at home and at work. I love making a positive difference to others.
I love good company, celebrating the little things and I have a very sweet tooth! Give me champagne and chocolate anytime and I am a happy bunny!
Jennifer Elworthy
fertility
Jen Elworthy is a Fertility-Friendly Workplace Expert who helps businesses be both compassionate and profitable through implementing supportive fertility policies and practices. She combines her marketing and business expertise with personal experience of fertility challenges to create effective workplace solutions. As a Career and Fertility Coach, Jen also supports women, through one-to-one coaching, to navigate balancing their career with fertility challenges. A Certified Professional Coach and Emotions Coaching Practitioner, she sits on the advisory board of The IVF Network and is a partner coach and trainer for NABS, Power of the Parent, and The Ethical Coaching Company.
Anna Allerton
Parents, perimenopause, and menopause
Anna is a triple accredited trained and qualified Executive Coach with 20-years corporate experience. She spent 17-years at Sky as a Journalist, Producer and Head of Internal Comms. Her coaching practice specialises in supporting women through transition: from parental leave, to perimenopause and menopause.
At Sky Sports, she broke new ground as an industry leader in women’s sports journalism. Her contributions were recognised early on when she was named in Management Today’s ’35 Under 35′.
Despite her professional success, Anna faced personal challenges when she began experiencing severe perimenopausal symptoms during her second maternity leave, aged 38. Her work now extends to corporate consulting, where she advises organisations on creating menopause-supportive cultures and she’s passionate about using her lived experience to highlight the challenges of menopause and early years parenting. She is a co-author of the book ‘Myths of Menopause’ and has featured in Grazia, Stylist, Top Sante and other national publications.
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