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Power of the Parent 2: S3 Ep2: Victorine Arah

Power of the Parent 2: S3 Ep2: Victorine Arah

In today’s episode we covered A LOT! Victorine is the founder of Baby Duet – a gorgeous business dedicated to creating unique baby clothing with delish hand drawn prints. We explored where it all started for Victorine and how it’s going… hello sustainability conversations!We touched on the Baby Duet origins story (literally her kids were the inspo), the impacts of ‘hustle culture’ and the strong foundations her parents instilled in her. Victorine shares so authentically about managing the imbalance and her experience with the narrative of ‘having it all’.

You can find Victorine on Instagram and on the Baby Duet website.

Episode Transcript

Charlotte Speak  0:06

Hello and welcome to Power of the Parent, the Podcast. I’m your host Charlotte Speak.

I’m a level seven CMI accredited coach, a strength scope Master Practitioner, Mental Health First Aider and talent consultant. And I’m also the face behind Power of the Parent. In this podcast, I’ll be speaking to parents in the workplace. Some of them are in traditionally employed roles, others are running their own businesses and we’re having conversations about life in general, insights about being a parent and having a career and exploring the strengths that parenting has awoken for people. We will talk about things like the value that they’re bringing to the workplace, as well as my guests very generously sharing their personal stories and anecdotes about everything life can throw at us.

Hello, and welcome back to Power of the Parent, The Podcast. On today’s episode, I am joined by the wonderful Victorine, who is the founder and creator extraordinaire behind Baby Duet, the independent baby clothing brand supplying beautiful colourful hand drawn babywear prints in 2021 Victorine was shortlisted in the junior design awards and she works with a clear sustainability purpose, recently expanding Baby Duet’s zero waste collection. She is navigating solo parenting to two gorgeous littles, and I hear a budding TikTok star as well for some behind the scenes insights. I’m so excited to chat to her today. I wish he could see the, the hands of just up over the face when I mentioned TikTok, we’ll get into that. Thank you so much for joining me today. I’m thrilled that we finally get to talk.

Victorine Arah  1:52

Thank you, thank you for having me, Charlotte. I’m so excited to be here.

Charlotte Speak  1:54

So, I realise, you know, that’s a tiny, tiny little intro for you, have I missed anything like major in the headlines that we need to know about you?

Victorine Arah  2:08

Well, also that I’m a bit nosy. So, I also have a content series called mama duet. So, I love hearing about mums and what they do and how they balance it all, so that’s, that’s part of Baby Duet as well, which is exciting. But yeah, apart from that, my intro was great. It’s really, cool.

Charlotte Speak  2:23

I like it. I love that like, this is who I am, take me as I am or move on. Yeah, [literally, yeah,] yeah, I’m absolutely there for that. So, you kind of alluded to it a little bit there, this kind of concept of balance or kind of in my world, I’ll talk about managing the imbalance and that you know, things fluctuate, and different things need our focus and attention, you have a lot going on. What does it look like for you, not, I don’t want to say like a typical day or a typical week, because I’m pretty sure there isn’t going to be one. But you’ve got a lot to juggle. How do you kind of navigate some of that stuff? Is that too big a question?

Victorine Arah  3:00

I’m thinking in my head, how do I cut this down.

Charlotte Speak  3:05

Don’t start, like, if you get suddenly like an eye twitch, because I’m taking you to a place that you don’t want to be in, we’ll move on.

Victorine Arah  3:12

No, it is challenging. And I’m not afraid to say it, you know, I’m not gonna pretend that it’s all, it’s all great and rainbows. And it’s not it’s challenging, and especially being a mum, being a business woman, especially now and, and just trying to do it all. Sometimes it’s not possible to do it all. And I’ve definitely learned within myself to like, take a break. I’m from hustle culture, like, got to do it now. Like I’ve grown up that way, like Come on, keep going, you know, school, uni, work like is all that and I’ve now learned how to kind of say, well, maybe I just need to just take a moment and breathe. And it’s really, yeah, I’m really learning that really learning how to take a break. And I know people like talking about self-care and looking after yourself. And it really is true. It’s true about looking after yourself. Because my mum used to say it, she’s like, how would you expect to function and be a parent? If you can’t? Can’t look after yourself? Well, I’ve got to look after the kids. And she’s like yeah, but how are you looking after you? And yeah, I’ve definitely learned to kind of take a break. It’s needed. Definitely needed.

Charlotte Speak  4:14

Do you kind of find that. Are there certain things that you spot as triggers in you that you’re like, okay, that I feel like this right now that equates to me needing to get ahead and get a break? Or is there, is it kind of like in the moment what have you sort of discovered about yourself?

Victorine Arah  1  4:31

Procrastinating, that’s me. That is that yeah, I’m just like, I just find it a challenge to kind of just say, come on, let’s do it. And, and I can get into that, because once I take a break, I’m like, oh okay, I’m enjoying this break a bit too much. So, I’m learning that kind of like now I’m, I’m juggling it all. Like I said, I’m solo parenting, so trying to do that job. And then trying to obviously I run my, grow my business because it’s, it’s so important to me. It’s just when I procrastinate, I’m like, yeah, this is what I know. Something needs to yeah; something needs to change.

Charlotte Speak  5:10

Can we go back in the timeline a little bit? Where did Baby Duet start from? Was there a moment where you were like, this is what I want to do? It’s gonna be Baby Duet. There’s no compromise here. This is the direction I want to take my, my life in it because it is it’s a life choice, isn’t it working for yourself? I imagine working in this industry as well that you’ve, you’ve got to be on and doing that, especially with kind of the sustainability stuff as well. Where did it all start for you?

Victorine Arah  5:37

Well, I’ve always been creative, like from ages, and I went to uni to study fashion display, actually. So, I did like display design, and visual merchandising, all that. So, I’ve always said to myself, you know what, maybe one day I will have my own brand. But I’d always thought it was like adult clothing. But once you have children, and things like it all changes, so but it was most of my son was born. And he was born in 2016 and I just had that moment where I was like, this is it. And I would never stop telling this story. I tell it so many times. But it’s, we went to a wedding, and he was wearing a lovely outfit. And obviously he’s dribbling so much and had to put a bib on, but you know, you just wrapped so many different bibs that you don’t even think about matching the outfit, like whatever bib that goes. And I was like, oh, I put on a particular beard, and it just covered the whole outfit. I was like, I don’t like this. And I wanted, I wanted a print to match. And I’m really into print and colours. And I was like, I would love to create something where I can create prints my own prints my own design, and just have matching babywear I thought that’s a cute idea. That’s how it was gonna go. And literally that’s how it started. And from then it was me and my notepad just writing things down. To be honest with you, I actually didn’t believe it will happen. I just liked the idea of creating it and funnily enough that was the best part of the business for me was the starting part. And I really enjoyed, I really enjoyed that part. Yeah, so it was definitely from my little baby boy, he definitely inspired that.

Charlotte Speak  7:05

Ah, I think that’s amazing. And it’s so I mean, everybody has their own kind of moment, don’t they, when whether it’s setting up a business or making a life change or doing something different. And so many parents that I talk to, they will attribute it to their children, like that’s been the thing that’s made you see something with a fresh pair of eyes. And that I think that is sometimes that’s the bit that the rest of the world don’t always see the value in like you’re adding a huge amount to you as a person, like your wellbeing the fact that you’re doing something that you love. And I imagine that that does not mean that any day is easy. But when you’re doing something with purpose that that changes who you are, I think and then, you know, from a world of work perspective, if this was somebody in the workplace where you you’re then doing something that aligned with something that really matters to you. It’s, it pays it in huge dividends, not just you know, financially, but as in the way that we operate the way that we feel. It’s massive, isn’t it?

Victorine Arah  8:06

Yeah, absolutely. It really is. And when I’m talking about the brand, you feel it because it’s come from somewhere. It’s passionate. It’s yeah, passion. So yeah, definitely.

Charlotte Speak  8:16

Hopefully, it’s heart led, isn’t it? Yeah, it might have happened. Or you might have done something in this arena. Maybe one day if you hadn’t have had your son but, but who’s to know and like, we’ll never know. But the fact that is that, you know, you’ve had and what a gorgeous story, he is one of the founders of Baby Duet does he realise that?

Victorine Arah  8:37

They literally think their bosses I mean, they will be eventually, but they’re like, my daughters like I’m gonna do your videos for you. Literally, yeah, they are Baby Duet family. Definitely. Yeah.

Charlotte Speak  8:48

Oh, my goodness, oh, my goodness. You talked there kind of about the, I suppose some of the background that you’ve come from, but also, I think some of the environment that we find ourselves in around this hustle culture. And I think it seems to be, you know, a bit of a gendered issue. When I look around on social media. I have no stats to back this up. And it’s probably a little bit of what you absorb, isn’t it? But I still see an awful lot of these conversations being aimed at women a lot of the time. Yeah, have you had to kind of proactively navigate through some of that stuff in a, in a conscious way? Because there’s a lot of people on platforms like Instagram or I know you sell on Etsy as well, don’t you? Where it’s a busy market, isn’t it? But you want that to be in a place of healthy competition. So, there’s stuff that kind of keeps you moving forward, but you don’t want it to consume you, do you? How do you kind of handle that side of things?

Victorine Arah  9:19

It’s, it’s definitely a lot and especially when you’ve grown up that way, and my dad was always like, you have to work 10 times harder. You know, obviously, being a black girl, I was trying to do my best to kind of be as smart, my dad was education is key kind of thing. So, I always had that embedded in me to always do a bit better, but because I was so creative, academically, it wasn’t my bag at all. Like it was, it wasn’t for me and, and I guess I kind of then put that into my creativity of the hustle culture. And I thought, well, if I’m going to do something, well, I’m going to do it in that way. And I’ve just always been used to doing it that way. But now like, in this day and age, it is we are now told to kind of like, you know, settle down, and like I said, take a break, but I still have it in me, I can’t help it. If I, if I want to do it, I’m gonna do it. Because it’s just the way it is. And I guess that’s, that’s a, that’s a difficult question to kind of fully answer if I’m honest Charlotte. I’m so used to doing it that way. And I think it’s just because I’ve grown up that way. And it could be gender, but it’s just because I’m obviously I’m an oldest, oldest daughter. So, I think my dad also said, like, he was just like, he just wanted us to kind of just keep educating us or keep learning because he felt like the world is going to be a lot harder on us. And he wasn’t wrong. I’ve always been yeah; I’ve always been that way. Yeah.

Charlotte Speak  11:01

One of the things that I often have to work with, with parents on particularly coming through workshops, sometimes one to one. But it’s almost like that judgement that we’ve put on other people. That’s the wrong way to do something, or you must do it this way. Because that isn’t looking after yourself doing it that way. Like, it happens a lot with people when they get into discussions around like working in an evening or outside the kind of classic work hours kind of thing. And I will absolutely caveat all of this with, I would never want anybody to be burnt out or to get the stage of feeling horrendous. Because they felt like they’ve got to, but it’s that notion sometimes where like, I’ve seen it in people, I’ve probably done it myself, actually where I’ve judged where people have talked about, you know, I’m just going to log on after the kids have gone to bed, or I’m going to do this after and you think I’m going to work for a few hours at the weekend. You know, like who is anybody to judge how somebody else is working? Because the way that you work is what you want it to work for you. So no, we don’t want people to be burning out. We don’t want people to feel so drained, but I don’t think that’s what you’re saying. That’s not what your definition of hustle culture is I don’t think from what I’m picking up. Is that fair?

Victorine Arah  12:19

Yeah, no, you’re absolutely right. And you, exactly work to your own pace. So, I used to work a full-time job. And I was doing Baby Duet in my lunchtime break. And others may say well, that’s your lunchtime break, you do an 11-hour shift, you know, that two-hour break, you should be having a sandwich and watching something on YouTube. But it’s literally that was the time that I only thought that I could concentrate on my week building my small business because when I got home, it was dinner, put kids to bed, sleep. Those sorts of things were important to me. So, I use those two hours in my working day to do it then and others my say, yeah, that’s, you know, that may be their definition of hustle culture. But that’s what, that’s the time I had for me. So yeah, that’s definitely true.

Charlotte Speak  13:03

I think as well, sometimes we overlook the joy, like in your instance, that would have felt really motivating and energising I imagine, like some, probably not every day, let’s not, you know. I won’t totally sugar coat it. [Yeah.] I’m sure there were some days where you did just want to have something to eat and watch something on YouTube. I would imagine that it more often than not, it’s something that you wanted to do. You were building it. And that was kind of within your boundaries to say, no, this is the time I’m protecting to do that.

Victorine Arah  13:33

yeah, no, definitely. Well, during lockdown is the opposite. You think you have all the hours in the world because you did, you’re at home. And that could have been the best time to be like, right, this is it. But it was a definitely a different time. I felt the total opposite. I was like, I can’t focus. I couldn’t, I couldn’t focus on doing it. And it shocked me because I’m so used to wanting to have the time and then here, we are having the time everyone, the world stops and I’m like no, it’s just not gonna work. It’s just not gonna. It was very challenging. So yeah, as well as home-schooling, which was fun.

Charlotte Speak  14:09

Your eldest was like school age wasn’t he, will he have been like was it, would he have been reception or?

Victorine Arah    14:16

Well, he was in nursery. [Yes, yeah.] Yeah. So, but my daughter would have been 9/10 So she’s 11 now. So yeah, it was definitely very hands on. Yeah, it’s a lot.

Victorine Arah  14:21

And like very different needs as well there, I guess, as well.

Completely different, doing phonics with one child, with the other it’s, yeah, it was completely, so splitting your brain to try and then think oh my gosh, I’m launching a brand at the same time. Like it was insane. But however, it did. Sometimes when I did do Baby Duet, it did give me that joy. It did give me that kind of like, it took me out of it. But it wasn’t all the time. You know, it was and that’s the honest, honesty about it. It wasn’t all the time, but it did bring me joy.

Charlotte Speak  14:57

It’s something I’m going to completely like butcher it now. But basically, I remember seeing a quote from I don’t know somebody very clever, when the narrative kicked in about during lockdown basically, if you hadn’t done that job, you’ve been putting off or if you hadn’t learned a language, do you know the one I mean, then you, then you’re never going to have done it. And this this person was like, no, that’s a load of absolute rubbish. Load of rubbish, because actually, our brains have been in crisis mode, we’ve been actually trying to protect ourselves, we’re going at this from a place of survival. And it’s absolutely fine if you now can’t speak three different languages.

Victorine Arah  15:40

Or bake banana bread?

Charlotte Speak  15:42

Oh, the banana bread? I used to. I used to really like banana bread. No more.

Victorine Arah  15:52

Yeah, it was a lot, it was a lot.

Charlotte Speak  15:54

Yeah, it was, it was a lot. And I think there’s now an awful lot of diabetes in the world. That narrative again, kind of became quite dangerous and I think for parents as well. And it still is, to an extent, I think it’s still bearing. And I’m seeing it a lot in with corporates where people are and I’ve kind of soaked some of this stuff up. So not, not particularly clients of mine, but just in that corporate world where we’re talking about returning to offices way more, and we think it’s almost that the last two years haven’t happened. In some instances. It’s a kind of think, you know we’ve, no, it hasn’t been flexible working in the way that many of us would describe. It absolutely has been working from home in a crisis. But we have had loads of learnings over the last couple of years. And what do we want to hold on to? Because there’s stuff there, we can’t treat it as binary as okay. Right? There’s an end date to the pandemic, because there isn’t, as I understand that, anyway, maybe I’m wrong, but that we’ve got to live with it. But therefore, okay, we kind of flick this switch, and we all go back. And I think some of that’s, yeah, that’s…

Victorine Arah  17:03

Yeah, we’re gonna go back to normal, and is it? There’s no normality now.

Charlotte Speak  17:06

Yeah, what even is normal or what do people mean by that?

Victorine Arah  17:09

No, isn’t absolutely not. And it’s just it. It’s a lot. And I think people need to take care of, just remind people that it’s two years, and it’s still going. And it’s just, I even told my daughter as well, it’s like the life that we’re living now. So, we have to adjust, we have to think differently, how we how we do things. And yeah, it’s yeah, it’s crazy.

Charlotte Speak  17:32

So, Baby Duet world and new products and all of it. So, I’d, my girls are older now so I’m not breastfeeding. But I did breastfeed them when they were younger, and I saw the pads that you had launched. Like what a fab idea. I wish that, because my eldest is, she’s nearly eight. My youngest is nearly five. So, the really what even in that, because that’s not they’re not older kids in my head anyway, but that isn’t that long ago, and the conversations around sustainability and my personal education around how I was looking after me and the planet, kind of beyond recycling my plastic bottles, was still pretty limited there. There seems to have been a real sharp increase, thank goodness, [yeah,] in terms of education, but also kind of availability of products. Is that something that you kind of find that you’ve got to stay ahead of? Or in line with? Like, how does that whole kind of approach work for you? Do you come up with the idea first, and then figure out is this sustainable enough? Or what’s the process?

Victorine Arah  18:40

I’ll just try and do things that align with what I what I believe and kind of like always, always trying to learn more. Because I, funnily enough, I never say that I’m just, I’m a sustainability brand, even though I am, I practice it. But there’s, there’s so much that goes into it to become one. So, I kind of just let people know that this is what I do. Like, for example, I don’t like, I don’t like wasteful fabric. And that was one thing I was passionate about when I’m making Baby Duet, because I’m like baby clothes. So, what happens to the rest of the fabric like what happens to the corner, and I just thought, well, I can make stuff out of that. Give me all your scraps, I’d say, but it’s not really scraps, but you know what I mean like, the off cuts of the fabric and I want to do stuff, something with it. And that’s where it’s come from. That’s where the zero waste has come from. I thought, I can start making stuff or get local designers to make things out of Baby Duet fabric so it’s not going to waste and that was my part towards it. And for example, at my ribbons because I wrap the gifts in ribbon, and I see it all over online and it looks beautiful like branded ribbon. It’s great. You want to have your branded ribbon. But for me I just thought well what if you want to use the ribbon again, like so I decided not to have a branded ribbon. Even though that looks great. Lots of colours. You can use your ribbon wherever you want. You can read gift it with another gift that may not be Baby Duet so, you can put it in a child’s hair, you can do whatever you want with it. And those little things are the ones that means so much to me. So, I think if I continue doing that, it kind of just goes into the brand. And that’s how I kind of see it. So that’s why I’m always like, this is what I do. And this is how I’m trying and, you know, I still do my recycling my plastic bottles, I am trying to live more of a zero-waste life at home. But it’s just, it’s little by little. And that’s why I tell my kids as well, it’s just, you know, little by little, and this is how we kind of try and help the world in our in our little way. So yeah.

Charlotte Speak  20:30

Your branding, and that’s, in itself is really bold, and strong, isn’t it? So regardless of the ribbon being wrapped around that package, you, but you know, as the person that’s bought either for your child or you’ve bought a gift for somebody, you know, where it’s coming from, and if somebody was to kind of comment and remark, which I’m sure that they do, because they’re just so gorgeous. You’d be able to say straightaway or actually it’s from the small business and here have a look at them and look at their grid and go behind the scenes on their TikTok. I’m still coming on to that, I’m still coming onto that. Yeah, it’s, there’s more than one way to, I guess advertise, that’s part of the reason why people put the branding on right.

Victorine Arah  21:16

Yeah, yeah, it is. It is more than one way to advertise, which is, which is great. And I just felt like yeah, it and you never know, it may change in the in the future, which I again, I’m always, I’m always open to say that things do change. But for now, I like those little elements. I want the fabric to also and the pattern to carry on for itself. So even the logo, so even just like the breast pads, so have come from cut off. So, you might not necessarily go and get pattern breasts. I mean, no one’s gonna really see them apart from you. But it’s just the fact that it is made from the fabric, you’ve, the design, and it’s not gone to waste, so the design carries itself and yeah, just to keep it going. Really.

Charlotte Speak  21:56

It almost makes me think I’d really love another baby just to feel just to feel fancy and get some nice, beautiful breast pads.

Victorine Arah  22:04

Although a friend of mine decided to use it as like a makeup cleanser, for her makeup, I was like what a great idea. I love, I love the fact that she said can I, I was like, well, why not? Why can’t you?

Charlotte Speak  22:14

Oh yeah, because you do get them, don’t you, the reusable makeup thingies. That’s a really good point.

Victorine Arah  22:21

So, she’s been using it for that. And I thought, how clever is that? So yeah, breast pads, make up? I mean, that’s it, isn’t it? You use it for whatever you want it for.

Charlotte Speak  22:28

Whatever you need. You need to get that in a description somewhere. Because that’s like a whole other market.

Victorine Arah  22:34

Yeah, it’s incredible.

Charlotte Speak  22:36

Me for one. Yeah. Right. So right, let’s just talk about TikTok. Because so in all seriousness, I think, I mean, we’re not going to turn this into a social media conversation, but from a small business perspective, the things that you’re able to do as a creator on platforms like that, and you know, TikTok is very different to Instagram, isn’t it as well, as a user. I don’t actually know the science behind it, but I think it is. She says with a really sweeping statement like she knows.

Victorine Arah  23:12

Yeah, it is, it definitely is. All the creative states. completely different.

Charlotte Speak  23:17

Yeah. So, the especially like, video side of things where you’re able to give that insight into your business and how you’re operating. And you know, the come behind the scenes with me type thing.

Victorine Arah  23:29

Yeah.

Charlotte Speak  23:30

Where do you? And again, this is just your opinion, you don’t need to throw any facts at me? Don’t worry. But the value that that adds to your business, do you? And I don’t necessarily mean, always in sales, I realise it might not mean that but just in terms of connecting with your audience side of things. Does that help? Or is there a pressure to create content?

Victorine Arah  23:53

Yeah, well, you know what, and I felt like it was a pressure probably about a year ago, because I saw that everybody, a lot of my small businesses that I followed, a bit of everyone was going on TikTok, and during the point in and doing the dancing, and I was like, Ah, I just don’t know if that’s for me. I know, everybody has their own way of doing it. But there’s one thing I love is like learning and finding that something new. And I kind of went on TikTok first as like, just to watch. I’ve been watching, and I enjoyed it. And then I thought to myself, like, I actually want to share what I’m doing. And that’s what I do on Instagram. As we know, it’s very different. I’m also camera shy. So, I know that like if you want to go on to TikTok you’ve gotta show your face and all that. But I just learned my way of what I like and why don’t I just do what I like on TikTok and see if it works. If it doesn’t, you know, we’ll see. So now it’s just kind of just sharing what I do like and also sharing realistic things about if it’s hard or just you know, I’ve got one video that’s like mum keep going, keep going mumma, keep going and it’s just and also just Yeah, showing behind the scenes and what me and the kids do. And it’s just we’ve also obviously having privacy as well. But with, as well as showing my brand, is exactly what it says, I’m literally just showing how I’ve grown a business. And, you know, being a parent, it’s that that’s what it is. And that’s my niche. So, they say that’s, that’s my niche. And that’s it. And I’m having fun with it. And I think that’s the most important thing. There’s no pressure. I’m not like, I have to do 10 videos a day, but have fun with it. And I like I like that. I like it when it’s less pressure, because I think it shows more and people can see it, if you are trying to do something, just for the sake of it. You know, I think people can see. They can see me on Instagram anyway. They can see it on social media, but yeah, just a new, like a new hobby. That’s how I see it, yeah.

Charlotte Speak  25:48

But and I think that that kind of goes back to where we started this conversation around balance and managing the imbalance in that it isn’t as this that’s a real-life example of it, right? Because balance isn’t just about time, it’s kind of the way that we’re operating, isn’t it? So, where you, you want to do something, you want to be part of a platform, you want to be able to share certain elements. But doing it from a place that feels comfortable, as opposed to doing it from a place where you feel expected to do it. Or this is what you know when people talk about? I bet you’ll probably see it too. You know, like business coaches, when they’ll talk about show up and show up consistently. And you but there’s a lot of nuance that sits behind those phrases. It’s not, it isn’t just you know, binaries, yes, you must show up. And that means every day three times a day and that kind of stuff. I suppose that this is another Yeah, another live example for you of what you’ve got to balance, isn’t it? Because it’s never just about making clothes? That’s the, that might be a huge chunk of what you do. But there’s so much that wraps around that. And that is, goes and seen that it’s about putting that truth out into the world as well, isn’t it?

Victorine Arah  27:03

Yeah, and I’ve always been passionate about sharing, because I started Instagram with no products. So, I didn’t have nothing to show. I knew I wanted to have a product, eventually, it will get there. But I thought well, if I’m gonna go on this journey, I might as well share it because somebody else might think well, I could but I may not have the time to do it, you know, or someone else. Just to show that it is just yeah, it’s just my journey I want to share and yeah, I enjoy it. I enjoy doing it. And I and obviously I have my days where I’m like, well, I’m not gonna, I’m gonna give myself a social media break, which I’m doing on Instagram at the moment. Give myself a social media break. Because again, I’m having fun on Tik Tok. So, I’m doing and again, that’s balance, isn’t it? Just one social media platform to another but yeah, and I enjoy sharing and I like seeing others as well. I love seeing other people share their journeys as well. And, yeah, being influenced by that. I think it’s great. Yeah.

Charlotte Speak  27:58

Amazing. Thank you so much for chatting with me this morning. For everybody listening who will be thinking immediately, oh, I know somebody that’s having a baby and I want to go and buy them something from a small beautifully created brand. Where do we, where is the best place to come and find you?

Victorine Arah  28:19

Definitely on website, babyduet.com. I also sell on Etsy as well. You can buy for Instagram, very limited stock at the moment because I’m working on the next collection but I’m there and yeah, definitely come and say hi.

Charlotte Speak  28:33

Amazing and for those TikTok users amongst us. We need to go find you on there as well. Let’s get some insight, so thank you so much for sharing so generously your experiences and more behind the scenes of what goes into your gorgeous brand. Thank you so much.

Victorine Arah  28:52

Thank you, Charlotte. Thank you for having me.

Charlotte Speak  28:57

Thanks very much for tuning in to power the parent the podcast. I hope you enjoyed this episode. If you did, please rate, review and subscribe. And if you could tell all your friends about the podcast that would be wonderful. If you’d like to get in touch, you can find me on Instagram. Just search power of the parent. See you next time.

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